BRIDHA, a bridal boutique in Bolton, has officially reopened its doors

Interior of BRIDHA Credit:, a bridal boutique in Bolton, Greater Manchester, has officially reopened its doors. “We’ve been trading for more than 30 years; the last 17 years of which were run by my late father-in-law, who sadly passed away in November 2021 during the Covid 19 pandemic,” says Mez. “The store was previous known as Bliss Bridal Bolton, and as a family we decided to renovate the store and rebrand in honour of my late father-in-law. We wanted the new name to reflect this and therefore we incorporated his initials into the name (DHA). We came up with BRIDHA (pronounced BRIDE-UH), which combines the word bride and his initials. We had a launch evening in February, and courtesy of Maggie Sottero, we held a raffle and gave away a free dress to one very lucky bride.

“We are the UK’s first experience-led bridal store,” adds Mez. “We offer four different experiences for our brides: a luxury experience, an afternoon tea experience, a photography experience and a limousine experience. Our brides can expect nothing but the best from the moment they arrive into our store. We have our very own treats bar for our brides and bride tribe to enjoy with complimentary treats and drinks. All our brides are given exclusive membership to Club BRIDHA, an online hub which features a custom wedding manager, status updates on their dress, a section showcasing recommended vendors from the wedding industry who offer our brides a discount on their products and much more. Our brides are also given a luxury Jo Malone gift with the purchase of their dream dress.”

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